It’s that time of year where we all start making New Year’s resolutions on your own personal lives. We want to accomplish a lot of different goals to better ourselves and have a successful 2013. A lot of times it comes down to getting an SEO strategy put together to help you with your campaign. Most of us who run companies are always sitting down around this time of year getting ready to discuss ideas on how we want our business to continue to grow in the coming year.
If you are looking to keep a budget next year or even cut cost you want to make sure that you have a great SEO strategy in place to help your company grow through organic search results. With Google controlling 67% of the search markets you want to make sure that you get the chance to increase your traffic result.
Creating A Business SEO Strategy
When you are preparing to take a look at your website and decide the SEO strategy you want to take look at the pages that have succeeded this year and then take a look at what did not do well. You may find a strategy that you can implement into the unsuccessful pages. You may just need to see what you did on the individual pages and just work on your on-page SEO to help the page gain traffic.
Make sure that you’re Title Tags & Meta Description is up to date and that they are not spamming. Use the Google Keyword Tool to help you with updating your keywords with phrases that are getting searched more. Try to keep your title tags at 70 characters and meta descriptions at around 150-160 characters.
Write new content on your website as much as you can. With life there are a lot of distractions that can take away from writing. Sit down and start a blog for your business if you haven’t put together information that is related to your business. Whether you are looking to provide tips, do it yourself (DIY), and information that will let everyone know about your knowledge in your industry.
Finally, with meta keywords no longer being a source of relevance you need to make sure that you spread out your keywords accordingly throughout your website. Do not fill your first paragraph with nothing but keywords. It needs to make sense and flow with the rest of your page. This may be the most important part of any SEO strategy that you are developing for 2013. Use the Google Keyword Tool to help you with selecting the right keywords for your website.
All of the different SEO Strategies take time and patience. Instant results do not just happen overnight but they can happen. Is there anything you feel is important in developing your SEO New Year’s Resolution that was not discussed? Let us know and comment below.